A PROJECT BY BJÖRGVIN GUÐJÓNSSONBack to work ↗
PACKAGING / SEASONAL IDENTITIES / 2021

A beer for every season

Same club. Different season.

Seasonal beer packaging for my old football club in Iceland. Christmas, Þorri and summer each get their own expression, connected by the club’s identity and the old town symbol: a walrus.

MY CONTRIBUTION
Packaging & seasonal design
PROJECT
An Icelandic football club
YEAR
2021
Christmas beer bottle with a red seasonal label in snow
01 / 03

Christmas, in deep red.

A seasonal label and a six-pack carrier make one family. The club symbol holds the centre while winter colour sets the mood.

Christmas six-pack carrier.
Christmas six-pack carrier.
A second view of the Christmas carrier.
A second view of the Christmas carrier.
The Christmas carrier, viewed from above.
The Christmas carrier, viewed from above.
02 / 03

Þorri, in winter blue.

The midwinter edition changes the atmosphere through colour. The shared structure and local symbol keep it connected to the same club.

Þorri six-pack carrier.
Þorri six-pack carrier.
The Þorri carrier at an angle.
The Þorri carrier at an angle.
The Þorri edition, viewed from above.
The Þorri edition, viewed from above.
03 / 03

Summer, a little lighter.

The summer bottle, label and carrier bring a lighter expression to the series. One structure gives three seasons their own character.

The summer bottle and label.
The summer bottle and label.
Summer six-pack carrier.
Summer six-pack carrier.
A second view of the summer carrier.
A second view of the summer carrier.
The summer carrier, viewed from above.
The summer carrier, viewed from above.
CONTRIBUTION & CREDITS

Seasonal packaging and graphic design by Björgvin Guðjónsson, for my former football club in Iceland. Published in 2021.

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